Nacho Huidobro

Nacho Huidobro is the CEO and co-founder of Darwin & Verne, a leading creative brand consultancy based in Madrid. He brings extensive national and international experience in marketing, communications, and brand strategy, developed across both agency and corporate environments.

His career spans leadership roles in major multinational advertising networks such as Young & Rubicam and BBDO, where he ultimately served as Managing Director at Contrapunto BBDO. On the corporate side, Nacho led communications for Telefónica’s corporate office in Miami and served as VP of Corporate Marketing at Terra Lycos, one of the pioneering digital brands in Spain.

In 2010, he co-founded Darwin Publicidad alongside Carlos Sanz de Andino and Alberto Martínez. The agency quickly became one of the country’s most prominent independent firms. In 2017, Darwin merged with Social Noise to form Darwin Social Noise, which evolved into Darwin & Verne in 2021.

Nacho has served as a jury member for several major industry awards, including the 2023 National Marketing Awardsin Spain. He holds a law degree from the Complutense University of Madrid and completed the PDD (Executive Development Program) at IESE Business School.